ABOUT
CONTACT
AGREEMENT
HOW
IT WORKS |
Marketing
Plan
1. Example of Book Marketing
Campaign:
Over 12 months, interview
2 authors each week:
104 Authors participate with
3,000 emails in each database
312,000 emails get sent in 52
weeks
1% purchase your book = 3,120
books for $19.95
$62,244
Sales in 6 months
2. Radio Interviews
Over 12 months, schedule
1 interview each week
50 books sold a week times 52
weeks
2,600 books sold for $19.95
$51,870
Sales in 12 months
3. Speaking Engagements
Over 12 months, schedule
1 talk each week at service organizations
10 books sold a week times 52
weeks
520 books sold for $19.95
$
10,374 Sales in 12 months
| 1. Book Marketing
Campaign: |
$
62,244 |
| 2. Radio Interviews |
$
51,870 |
| 3. Speaking Engagements |
$
10,374 |
| |
$
124,488 |
|
$
124,488 Sales from 6,240 books
$ 124,488 Books
Sales
- 37,440
Printing ($6/book 6,240)
$87,048
Profit from Campaign
and you could do more .
. .
|
|
Total
Program Investment $5,997.00
|
